Trade Businesses
Roofers, landscapers, builders, electricians. You're busy on the tools — your website should be working just as hard. If someone in Burnley searches for your trade, you need to be visible. That's what Haelo is built to do.
Web Design & Local SEO — Burnley, Lancashire
Haelo Digital builds the websites and runs the local SEO that gets trades, salons and service businesses in Lancashire found first on Google. If they can't find you, they'll call someone else.
Built to convert.
Not just a website that exists — one designed to turn visitors into enquiries.
Every build starts with a quick call about what your business actually needs. No generic templates, no guesswork — and a free, no-obligation quote before you commit to anything.
Plans & Packages
| What you get | Launch One-off build |
Pro Build + monthly SEO |
Authority Build + full SEO management |
|---|---|---|---|
| Custom website design | ✓ | ✓ | ✓ |
| Mobile-first, conversion-focused build | ✓ | ✓ | ✓ |
| On-page SEO foundations | ✓ | ✓ | ✓ |
| SSL security & site backups | ✓ | ✓ | ✓ |
| Google Business Profile setup | — | ✓ | ✓ |
| Google Search Console setup | — | ✓ | ✓ |
| Google Analytics setup | — | ✓ | ✓ |
| Ongoing local SEO management | — | ✓ | ✓ |
| Monthly performance reporting | — | ✓ | ✓ |
| Content creation & blogging | — | — | ✓ |
| Local citation building & GBP active management | — | — | ✓ |
| Review request system setup | — | — | ✓ |
| Quarterly strategy calls | — | — | ✓ |
| Priority support — 1 working day response | — | — | ✓ |
| Best for | New site, solid foundation | Growing local visibility | Dominate your area |
All plans include the same professionally-built website. Monthly plans can be cancelled with 30 days notice.
Haelo is a name I created from my daughters' names — Hallie and Elodie. I built this agency in Burnley after spending 10 years working in sales. That background changes how I approach every project.
I look at every website as a sales tool first. If it doesn't convert visitors to enquiries, it isn't doing its job. A website that looks good but generates no calls isn't a website — it's a brochure nobody reads.
The name is personal. The work is too.
The founder
"I understand the customer journey because I've worked it. Every headline, every CTA, every page layout is designed to move someone from curious to calling." — Connor, Founder of Haelo Digital
Most web designers think about aesthetics. I think about what happens after someone lands on the page. What do they read first? What makes them pick up the phone? Where do they drop off?
A decade in sales means I've sat across the table from customers. I know what objections look like. I know how decisions get made. That perspective gets built into every site I deliver.
Design-only agencies produce beautiful sites. I produce sites that sell.
Work with meLancashire and Greater Manchester trade businesses, salons, and service providers who are tired of relying on word-of-mouth alone.
Roofers, landscapers, builders, electricians. You're busy on the tools — your website should be working just as hard. If someone in Burnley searches for your trade, you need to be visible. That's what Haelo is built to do.
Hair, beauty, nails, aesthetics. People search for salons on their phones. If your site doesn't look great on mobile and rank locally, you're invisible. A Haelo-built site changes that — built to convert browsers into bookings.
Accountants, therapists, cleaners, tutors. Any local service business that relies on local trust. Haelo builds the online presence that establishes that trust before you've even spoken to the customer.
What Lancashire thinks
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Tell me what you do and where you are. I'll come back to you with a straight answer about what's possible and what it'll cost.
Or just call: 07375 949778